My mission to help small businesses
I've blogged a lot lately about how things have continued to change since I made the decision to quit my job and become a full-time copywriter. I've found that since making this my full-time gig, I've begun to focus much more on the way that I work, who I work for, and the kind of projects I want to be involved in.
My focus, for now, is on helping small business owners to grow by writing great content for them, via their websites, blogs, or brochures. It's something I've always been passionate about, because I have worked for several small businesses (as an admin person), and I've seen firsthand how they struggle in marketing with tiny budgets and very little knowledge. It's hard - they know they need to be keeping up with social media, they are well aware of how tools like blogging and SEO are vital in getting people to their door, but they just have no idea of how to do it.
Small business owners are busy people. They don't have the time to learn this stuff. So they sit on it, and they end up not taking any action at all.
What happens is that their existing customer base is the only thing they can rely on. And that's a dangerous place to be, because if any one of those customers finds a better deal, your income is down. Lose two... well, that's just scary!
So those are the people I want to help. I don't want to see them struggle - I want them to thrive. Brexit is happening as we speak (though in what form, we don't yet know). It's vital that we, as UK business owners, take every step we can to keep the money coming in. And a big part of that is how we present ourselves online. In fact, we can't afford not to. We need to keep that up, to get fresh blood coming in and buying our goods and our services.
If you are a small business owner, let's talk. We can make a plan, today, about how to get your website up to scratch. We can create a schedule for your blog. We can discuss ways to get the word out through social media.
You can email me at any time at firstname.lastname@example.org to chat. I'd love to be able to help your small business be everything it can be.